ZZinkAds
AI-Powered Programmatic Platform

Smarter Ads,
Powered by AI.
Built to Scale.

ZinkAds combines AI-driven optimisation with our in-house DSP to plan, launch, and scale in-app & CTV campaigns — with zero middlemen and end-to-end transparency.

Real-Time BiddingAI OptimisationFraud-Free InventoryTransparent Reporting
ATPVNRSK

Trusted by 500+ brands across 40+ countries

Integrated with leading MMPs · DSPs · attribution partners

AppsFlyerAdjustSingularBranchKochavaSmadexMMP CloudIron SourceLiftoffVungleAppsFlyerAdjustSingularBranchKochavaSmadexMMP CloudIron SourceLiftoffVungle
What We Do

Three channels.
One AI engine.

From in-app to the living room — every channel runs on the same optimisation engine, the same fraud filters, the same transparent reporting.

In-App Advertising

Premium in-app inventory across gaming, social, news and lifestyle apps — reach engaged audiences with rewarded video, interstitial, native and banner formats.

Rewarded VideoInterstitialNativeBanner
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Connected TV / OTT

Big-screen storytelling on Smart TVs, streaming devices and OTT platforms — full-funnel CTV with verified household reach and live measurement.

Smart TVOTT AppsStreaming DevicesAudience Targeting
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Programmatic DSP

Our own DSP gives you direct access to global supply, real-time bidding, AI optimisation and zero middlemen — built for performance and brand outcomes.

Real-Time BiddingCustom AudiencesRetargetingLookalikes
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0B+
Impressions Served
across in-app, CTV and programmatic inventory in 2025.
0+
Campaigns Launched
for performance, app-install and brand-awareness goals.
0+
Countries Reached
with localised inventory and audience targeting.
0.0×
Average ROAS
delivered across performance-led client portfolios.
Powerful Dashboard

Every metric.
Live. In one screen.

No black boxes. No daily-stale reports. Watch impressions, installs, ROAS, channel mix and IVT shifts in real time — and steer your campaign before the day ends.

  • AI surfacing of underperforming creatives + auto bid pacing
  • Channel + geo + creative attribution within a single view
Campaign Overview
AI-Optimised Delivery
Live
Impressions
1.45B
+12.4%
CTR
2.4%
+0.3%
ROAS
4.2×
+0.5×
Mon
Tue
Wed
Thu
Fri
Sat
Sun
AI shifted budget from low-performing placements — reduced CPM by 22%, saved $2,800.
Platform Intelligence

Built on three
non-negotiables.

01

Adaptive Bid Engine

Our AI re-prices 207.7M bids a day across in-app, CTV and rich-media inventory — using historical context, audience signals and creative-level performance to deliver 4.2× average ROAS.

207.7M bids / day
4.2× avg ROAS
02

IVT Zero Protocol

Pre-bid + post-bid fraud filtering, brand-safety verification and SSP allow-listing remove invalid traffic before it ever touches your budget — at industry-leading IVT rates.

0.8% IVT rate
vs 4.2% industry avg
03

Open-Book Analytics

Live dashboards, raw-log access on request, weekly business reviews and zero black boxes — you see every dollar of spend, every impression, every conversion as it happens.

Live dashboards
Zero black boxes
How It Works

From brief to scale
in 48 hours.

01

Share Your Brief

Tell us the goal — app installs, CTV reach, e-commerce ROAS or full-funnel — along with KPIs, target markets and budget.

02

We Plan & Launch

Our team builds the media plan, audiences and creative variants, then launches across the right channels through our DSP within 48 hours.

03

Optimise & Scale

AI optimisation runs 24/7 — re-pricing bids, re-allocating budget and pruning underperforming placements. We review with you weekly.

Our Edge

Why leading brands
choose ZinkAds.

We don't just buy media — we take ownership of your outcomes.

Own In-House DSP

We don't resell someone else's platform. Our DSP gives you direct access to global supply, custom audiences and full bidding control — no markup, no opaque margin.

Real-Time Fraud Protection

Pre-bid filtering, MMP integrations and our own fraud-detection layer keep IVT under 1% — well below industry average.

Fully Transparent Reporting

Live dashboards, raw-log access on request, weekly reviews. You see every dollar, every impression, every conversion.

Dedicated Campaign Team

One team handles strategy, creative guidance, trafficking and reporting. No bouncing between account managers — single point of accountability from day one.

Case Studies

Outcomes,
not impressions.

Mobile Gaming · US & CA
5.8M+
qualified installs

Scaled a US-launched mid-core mobile game from 0 to 5.8M+ installs in two quarters — with a Day-7 retention lift of 34% driven by AI creative rotation across rewarded video and playable formats.

34% Day-7 retention liftRewarded + playable mix
D2C E-commerce · UK / FR / DE
2.9×
blended ROAS

Took a fashion D2C brand from a single channel to a multi-market programmatic engine. AI bid-pacing on the ZinkAds DSP cut CPC by 38% while compounding ROAS to 2.9× over six months.

−38% CPCMulti-market scale
OTT Streaming · US / UK / DE
22M+
CTV impressions

Launched the global brand campaign for a premium OTT platform across Smart TVs and streaming devices. Verified household reach with a 31% brand-recall lift versus the pre-campaign benchmark.

+31% brand recallVerified household reach
Let's Build Together

Got a campaign
in mind?

Tell us about your goals — installs, ROAS, CTV reach or full-funnel. We'll come back with a media plan and a launch timeline within 24 hours.

  • Live within 48 hours
  • In-app, CTV & programmatic
  • No middlemen — direct DSP